How Have Travelers Changed, & What You Need to Consider to Get Them to Your Site - OMA Webinar

How Have Travelers Changed, and What You Need to Consider to Get Them to Your Site - OMA Webinar
Join OMA for our March 22 webinar, "How Have Travelers Changed, and What You Need to Consider to Get Them to Your Site."

Join OMA for our March 22 Webinar: How Have Travelers Changed, and What You Need to Consider to Get Them to Your Site 

(Please Note: You must be logged in to register)

The pandemic has changed many things about our world. Top of the list is how it has changed travel behavior. Join Melinda Huntley, Executive Director of the Ohio Travel Association, and Jamison Pack, Chief Marketing Officer with Ohio History Connection for this informative webinar to help your organization reconnect with travelers in our new landscape.

Based on current data, Melinda and Jamison will explore who is traveling and why, as well as what is important to these travelers. We’ll take a look at the travel forecast and talk about the ability of Ohio’s travel economy to recover sooner than most. Then we’ll offer recommendations for messaging, images, and channels for you to consider when reaching out to both current and new audiences.

About our speakers  

Melinda Huntley is executive director of the Ohio Travel Association, but has decades of experience working within attractions, visitors bureaus, and regional nonprofits. Her passion is helping others understand the power of the travel economy, and how a community’s cultural assets and stories are such an important piece of the economy.   

Jamison Pack is the Chief Marketing Officer with Ohio History Connection. She led the launch of the organization’s new name and brand, developed teams and implemented integrated marketing that have increase awareness and interest in the History Connection’s 50+ historic sites and museums. Her family knows her best as the perpetual champion of daytrips, that usually result in making new discoveries and life-long memories. 

When:  Monday, March 22, 2021, 10:00 AM – 11:00 AM

Where:  Online – complete webinar login details will be sent to participants after registering

Cost: $10 – OMA Members; $15 Non-members

Pricing note: The current crisis is creating new financial challenges to cultural organizations across Ohio, and OMA is no exception. Registration fees for OMA webinars help us continue to serve Ohio’s museum community and museum professionals with resources, advocacy and professional development year-round. But, if your organization is facing financial strain due to the coronavirus outbreak, please use the promo code FREEWEB to register for this webinar for free.

Registration deadline: March 19, 2021


Photography and Video Release Statement
By registering for and attending this OMA event, you grant the Ohio Museums Association and its authorized representatives permission to film, photograph, or otherwise record your participation in the event. You further agree that such images, photographs, and recordings may be used by OMA without your prior approval in any form and for any lawful purpose including, without limitation, promoting OMA. Such use will not entitle you to any credit or compensation. You release OMA, its officers, and employees from any liability connected with the use of any image, photograph, or recording taken during this OMA event.

3/22/2021 10:00 AM - 11:00 AM
Eastern Daylight Time

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